Our Foundation Team

Meet the team whose tireless efforts keep our Foundation running.

Geoff Smith

General Manager

Geoff joined the Foundation in 2018, bringing more than 20 years of experience in research and management in non-profit settings, including social violence, healthcare, and strategy. Geoff leads the Foundation’s work in education, awareness, and research, with a particular emphasis on strategy delivery and organisational development.

Belinda Cerritelli

Operations Manager

Belinda is an operations, change management, and advocacy professional with experience across not-for-profit, government, and corporate sectors. She is committed to supporting individuals and teams to flourish, improving efficiencies in the way we work, and to promote well-being in the workplace. Joining the Foundation in 2022, Belinda is delighted to be working with such a highly regarded charity and fantastic team. Her role is to optimise business processes which will support the Foundation’s growth.

Steve Layt

Partnerships Manager

Steve has had a strong connection with the Foundation since its inception, having coached local football for over 15 years and having a solid understanding of what the Foundation stands for. Steve joined the Foundation in 2020 and has over 30 years of experience in major customer account management roles with various corporate high-profile businesses. As the Partnerships Manager for the Foundation, Steve is responsible for managing our key corporate partnerships as well as our relationships with the community and sports clubs.

Nadine Curphey

Education Development Manager

Nadine joined the foundation in 2022, bringing over 20 years of experience in education, local government, and running her own education business. Nadine’s role as Education Development Manager is to maintain ongoing relationships with all levels of the education sector throughout Victoria, thereby increasing the reach of the Pat Cronin Foundation message. She brings extensive networking experience and a passion to make a difference.

Sharyn Noy


Sharyn joined the foundation in 2022, bringing over 20 years of experience in administration, customer service, and office management. Sharyn oversees organising and booking Be Wise presentations for schools, clubs, and community groups. She coordinates our presenters’ availability and ensures they have all the information they need to deliver empowering Be Wise presentations throughout Victoria. Sharyn manages and builds wonderful relationships with all the schools and groups with whom we work.  Sharyn enjoys working with others and making a difference.

Darren Grant

Media Manager

A communications veteran skilled in creating content across a broad range of digital and traditional channels, Darren brings proven experience to the Foundation. Responsible for developing media and content solutions that elevate the Foundation’s exposure, he has an extensive background as a newspaper editor and public relations strategist across a variety of sectors. Darren was welcomed into the team in 2021.

Amy Annetts

Marketing Lead

Amy joined the foundation in 2021 as the Marketing Lead, drawing on her 25 years of corporate and small business marketing experience. Amy’s role is to lead the marketing strategy and provide marketing support across the team. Committed to working with local organisations, Amy is proud to be part of a dedicated team providing a social violence prevention education program nationally.